Posts Tagged ‘website design’

RanchWeb.com: Driving a Herd of New Vacationers to Ranch Resorts

Wednesday, October 19th, 2011

ranchweb homepageAfter a year of preparation and collaboration, WebSight Design is very proud to launch the new and improved RanchWeb.com! WSD has conducted a complete overhaul of the entire website design and layout, resulting in a prime example of style and function. In addition to a fresh and more user friendly interface, RanchWeb now offers extended member support and benefits. The new tools offer ranch owners intuitive, helpful services and conveniences as RanchWeb brings them customers from around the world.

RanchWeb connects owners of ranch retreats and resorts with vacationers looking for a special getaway. The site provides detailed categorical organization, as well as current discounts available at various ranches.

RanchWeb members can now take advantage of:

o More exciting and organized ranch vacation listings
o Seamless integration of social media, such as Twitter & Facebook
o Improved reporting and management for member listings

• Click-through analytics
• Page views reporting
• Space availability requests management

With the new organization of the site, visitors can find location-based offerings through RanchWeb’s seamless Google Maps integration. Additionally, the incorporation of social media links will allow users to stay up-to-date with their favorite ranches news, deals, and information, as well as improve the ongoing search engine optimization efforts for the overall site.

The reporting and listing management has been given a face lift too! Member ranches will be able to easily see how many visitors have landed on their RanchWeb listing and exactly how many of them have clicked through f to their respective ranch websites.

RanchWeb is as dedicated as ever to providing top notch ranch vacation and resort services, and Gene Kilgore (Founder of RanchWeb) is excited to offer you these great new tools.

With 16 years in the web site design and development industry, WebSight Design offers a wide variety of business to business services, including web site programming, web site hosting, web site marketing, and colocation management.

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WebSight Design relives history with Fort Ticonderoga

Thursday, May 12th, 2011

WebSight Design is proud to announce our new client, Fort Ticonderoga.

Along with now providing them with hosting services, we completely redid the site with a new design, an easy to navigate site structure, and a back-end with a Content Management System.

With the robust CMS, the client can log in and make updates to nearly every page, add additional pages when needed, manage the photos on the home page, and post upcoming events to their event calendar for prospective visitors to the Fort. It saves a considerable amount of time and gives them strong autonomy.

The site also presents several interesting e-commerce features, such as making a tax-deductible donation to keep Ticonderoga’s doors open. You can also join the Friends of Fort Ticonderoga and enjoy several benefits. Finally, you will discover the Fort Ticonderoga Museum store that offers a wide variety of specialty products for children, youths and adults. It is considered the best history bookstore in the region!

We have worked hand in hand with all of the Fort Ticonderoga staff, particularly with Beth Hill, the executive director, to create a site that inspires American history and shows the magic of this place of interest.

Fort Ticonderoga, formerly Fort Carillon, is one of the great places in American history. It is located near the south end of Lake Champlain in upstate New York. Built by the French between 1754 and 1757 during the Seven Years’ War, it was of strategic importance during the 18th-century colonial conflicts between Great Britain and France, and again played a role during the American Revolutionary war.

The Fort is now a tourist attraction, early American military museum and research center.

Fort Ticonderoga’s museum offers visitors the opportunity to discover the objects that helped shape the nations of North America! Historic weapons, engraved powder horns, and everyday objects used by soldiers help tell the story of how history was made at Ticonderoga.

Moreover, Fort Ticonderoga offers more than one hundred exciting and unique events and programs each year.

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Founded in 1995, WebSight Design offers business clients a range of web site design and development services, including web site programming, web site hosting, web site and search marketing, and colocation management.

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WebSight Design in Guitar Heaven with Santana

Thursday, January 6th, 2011

In the fall of 2010, long time WSD client, Santana, released his new album Guitar Heaven: The Greatest Guitar Classics of All Time. Santana and co-producer, Clive Davis, invited some of the best singers in rock to provide vocals for the tracks.

To celebrate the release, we designed a multimedia rich four-page mini-site inspired by the artwork from the album. The pages are jQuery based giving the site a cool slide effect that eliminates page load time. To allow the client to manage videos, links, and content, we fully integrated the site with Santana.com’s existing database.

Visit the mini-site to preview songs, purchase music, and watch behind-the-scenes videos of the making of the new album.

Founded in 1995, WebSight Design offers business clients a range of web site design and development services, including web site programming, web site hosting, web site and search marketing, and colocation management.

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Site Redesign for Pacific Union Realtor Marilyn Rich

Tuesday, September 7th, 2010

Last week, WebSight Design launched a redesigned website for top performing real estate agent, Marilyn Rich. Recognizing the importance of brand consistency, our designer created and delivered a product, FineLivingMarin.com, that has been updated to reflect the colors and styles of our client’s parent agency, Pacific Union.

As a successful real estate agent, Mrs. Rich has ranked number one out of all Pacific Union offices in Marin County for years.  Her upgraded site highlights her accomplishments and will help her to continue to grow her professional web presence. And with market condition updates, details about the towns in Marin County, and access to MLS, it is an excellent resource for prospective homebuyers.

WSD provided the client with search marketing services as well. Our SEO team developed a plan that would help Mrs. Rich appear higher in the search engine rankings, a necessity in a competitive field such as real estate.

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Founded in 1995, WebSight Design offers business clients a range of web site design and development services, including web site programming, web site hosting, web site marketing, and colocation management.

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A WSD Framework Upgrade and A New Site for Smart Meetings

Wednesday, July 7th, 2010

WebSight Design is excited to announce the rollout of our new 1.5 framework with the launch of SmartMeetings.com.

Smart Meetings is a magazine dedicated to providing event planners with up-to-date trends, information, and destinations of the Western region of the US. With over 2,000 hotels listed on the site and an enormous database, we took the old underlying database structure and efficiently modified it to fit the new site rather than re-inputing the data into another format.

Among other various benefits for our client, the new site will:

  • Decrease website management time
  • Improve site conversion
  • Increase advertising revenue

Decreasing Website Management

A few of the framework upgrades showcased in this project include a more modularized website, in-line editing, and skinning of the site administrator. Additionally, deeply integrated with Word Press, the News/Videos section of the website pulls media from the blog when they have been tagged in given categories.

Improving Site Conversion

The RFP process, the primary conversion goal, has been setup based on APEX industry standards and allows planners to request information directly from hotels. The new site design, conversion funnel, and content additions create clear calls to action that will increase the number of RFPs completed.

User registration and modules for event planners and hotels are specifically tailored to fit the needs of each user base. Users can manage contact information and RFPs as well as register for events.

Increasing Advertising Revenue

Because Smart Meetings’ revenue comes from the banner ads displayed on the site, we provided the client with Double Click integration that targets ads by the content of each page. With print media and advertising on the decline, we have provided the client with a strong source of online ad based revenue.

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Founded in 1995, WebSight Design offers business clients a range of web site design and development services, including web site programming, web site hosting, web site marketing, and colocation management.

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Our Latest Custom Web Solutions: Artist, Realtor, and Island Entrepreneur

Tuesday, March 30th, 2010

Over the past couple of months, the WebSight Design team has been busy developing and designing many new websites. Three of our noteworthy projects include:

  • Danielle Hirsch (DanielleHirsch.com) – HGTV’s leading paint and color expert
  • Tracy McLaughlin (MarinFineHomes.com) – Marin County’s premier luxury real estate agent
  • Daddy D (DaddyD.net) – DJ, fishing guide, and nightclub owner

After a complete redesign, we have given Danielle Hirsch, co-host of HGTV’s hit show, Color Splash, a new website. For those of you not familiar with Danielle, she’s a talented faux painting artist, designer, and home decorator.

Serving as a great personal reference site, DanielleHirsch.com displays her creative work through video and photo galleries and showcases her success in a media coverage section.

Additionally, the site was designed as an avenue for fans and clients to connect with Danielle. From the homepage, visitors can view her Twitter updates, follow her on Twitter, become a Facebook fan, and access her blog.

To highlight the client’s painting and color expertise, we launched DaniellePainting.com as well. This one-page site shows examples of her work and gives visitors appropriate contact information for setting up consultation appointments.

We’ve also redesigned the website for Marin’s luxury real estate agent, Tracy McLaughlin.

With a sleek design, MarinFineHomes.com is a reflection of Tracy’s high-quality brand and services. It allows prospective home-buyers to view her current selling properties, search MLS listings, research market conditions, and learn about Marin neighborhoods.

And for those of you wondering how far WebSight Design extends its reach, one of our newest clients, DaddyD.net, is a DJ, bar owner, and fishing guide on Harbour Island, in the Bahamas. Communicating through email and phone, we worked with Devon “Daddy D” Sawyer to create a new website that shows off his photos and videos, and the beauty of Harbour Island.

After a total redesign, the client now has a professional looking site that gives him the ability to advertise his services and expert knowledge of the area to tourists, and locals, via the web.

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Founded in 1995, WebSight Design offers business clients a range of website design and development services, including website programming, website hosting, website marketing, and colocation management.

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